The Hidden Meaning Of The Pepsi Logo
Master Mind Content offers online symbolism courses. One of the courses takes a look at the hidden meanings in corporate logos and to give you an insight into this eye-opening symbolism course you may be interested in this snippet:
Find out what the Pepsi logo really means?
Pepsi’s logo cost $1m to redesign. A document released by the branding company that designed Pepsi’s current logo reveals their inspiration tapped into several streams of ancient wisdom including Feng Shui, the Parthenon, Pythagoras geo-dynamics and the Golden Ratio.
Even the companies Wikipedia page explains the Pepsi Globe represents ‘the human body, Vitruvian principles, Chinese art of placement and spatial.’ The overall design is a representation of ‘The Earth.’
‘The swirling horizontal stripe running through the center of the globe provides a visual representation of the earth’s constant movement around its own axis and around the sun. The stripe also represents a naturally occurring electric generator in fluid motion generating and sustaining the magnetic field of the Earth.’
The official explanation given for the Pepsi logo is actually more accurate than most corporations. Nike’s for example is flimsy at best and, well pathetic really. And the explanation coming from AT&T’s boardroom is bullshit. So, let’s give Pepsi some credit – even though we shouldn’t really. Here’s what the Pepsi logo really means:
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